Search Engine Optimisation
Why implement search engine optimisation?
Your website is a business tool… and as such it should work for your business – generating traffic, leads and sales. Is your website working FOR your business?
Not everyone can be on the first page of the search results! But there are solid processes you can follow to increase your online visibility and generate real growth from your online presence.
- Improved code structure
- Better copy + content
- Focus on specific keywords
Search Engine Optimisation (SEO) is the process of specific tactics applied to your website’s code, content and links, that boost your visibility within the search results.
Search Engine Optimisation is a necessity in today’s digital age. No longer can you build your website and automatically expect your customers to click through and notice your products and/or services. You need to continually and consistently work to gain online visibility.
The processes needed to achieve top results may take months, or even years, but imagine your business opportunities when you have a product or service that is searched for by 500 potential customers in a month. Imagine if you had five of these products! Or twenty-five! Would that sort of traffic through your front door put a smile on your face?
Search engine optimisation services include:
- keyword research
- on-page optimisation
- image optimisation
- link building
93% of online experiences start with a search engine